In today’s competitive healthcare landscape, attracting new patients is no small feat. While qualifications are crucial, patients are increasingly drawn to practices that project a strong, relatable brand. But how do you craft a physician practice brand that stands out from the crowd? Worry not! Here are some key ingredients to concoct the perfect practice […]
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In the world of healthcare, referrals reign supreme. A trusted recommendation from a doctor carries immense weight, driving new patients through your practice doors. But building strong referral networks isn’t as simple as sending a brochure and hoping for the best. Here, we delve into the untold secrets of referral marketing, transforming colleagues into your
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Are you struggling to build a marketing budget for your practice? If so, you’re not alone. Often, practices we first meet are stuck in one of two places: 1) ‘Analysis paralysis’: They’re so overwhelmed with not knowing what to do that they never do anything. Or, 2) ‘Spaghetti marketing mode’: They’re so overwhelmed with not
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